Spread joy to the people! The story of Bjørn Wiinblad, the world-famous Danish artist and illustrator, is the tale of a multi-artist with creative zest who enchanted the whole world.

jørn Wiinblad (1918–2006) displayed his artistic talent at a young age. His style was anything but ‘conventionally Danish’. While functionalism ruled the roost in Denmark, Bjørn Wiinblad trod a very different path – one distinguished by intricately wavy lines, a rich colour palette and romantic, hedonistic universes.

Wiinblad’s natural inquisitiveness helped nurture his vigorous creative talent and his delight in expressing himself on ‘all platforms’: tapestries, ceramics, cutlery, porcelain, fabrics, posters, hotel interiors and more...

What was really important to Bjørn Wiinblad was to give free rein to his creative zest and to spread delight to Danish homes through his numerous and varied productions.

No matter what surface or medium Wiinblad chose for his creations, his style was instantly recognisable and truly inimitable. Wiinblad was one of a kind.

Bjørn Wiinblad’s vision was to bring joy to people and to introduce his creative delight into homes throughout Denmark.
The meeting of modern and traditional A celebration of Wiinblad’s authentic, imaginative universe in a modern, functional design idiom.
Bjørn Wiinblad’s new universe In recent decades, Bjørn Wiinblad’s design has been ‘in hibernation’, almost forgotten in Denmark. New life is now being breathed into his comprehensive design legacy through new interpretations of creations from his imaginative universe.

jørn Wiinblad’s world of colour and creativity, featuring distinctive, imaginative women’s faces with large, sincere eyes, has ornamented a great many homes over the years. Having spent decades ‘hibernating’, Wiinblad’s products have now begun to appear in trendy homes once more.

Bjørn Wiinblad’s distinctive

and colourful universe has been reinterpreted in a range of new products that align with our age and create new narratives about Wiinblad. Interpretations that allow Bjørn Wiinblad to become a national treasure once again. Young generations now have the opportunity to delight in Bjørn Wiinblad and his infectious creativity.

A donation is made to the Bjørn Wiinblad Fund for every product sold.
Consumer trends
We are tired of the age of austerity, and we want to bring cheerfulness back into our homes.

onsumer trends today are not necessarily directed to the acquisition of more possessions; rather, we have developed different needs. We want to ‘stage’ our own homes to a greater extent, imbuing the place we live with our own style and personality. Consumer tendencies in the market are pointing towards more colourful and more romantic products – products that make a break from the very stringent black/white look – and towards a design that can be supplemented and mixed with the more restrained style. The 2014 interpretation of Bjørn Wiinblad is very much in line with the new consumer trends, and can be mixed and matched with all kinds of products. The only limit is the imagination.

We are tired of the age of austerity and want to welcome cheerfulness back into our homes
The Blue House The Blue House in Kgs. Lyngby, was Bjørn Wiinblad’s artistic home and workshop in Denmark for 40 years.
Go exploring in The Blue House Bjørn Wiinblad owned a number of houses and apartments in Denmark and Europe, but he reserved a special place in his heart for The Blue House. A visit to The Blue House is an encounter with an explosion of sensory impressions.

jørn Wiinblad’s home and workshop in Kgs. Lyngby – was an open artist’s home and a thriving workshop for ceramic artists. It still stands today exactly as it was when he died. The building is in every way an expression of Wiinblad’s maximalism and joie de vivre. It is furnished with the most fantastic interiors comprising a large and multi-faceted art collection from all parts of the world – as well

as books from floor to ceiling – testifying to a much-loved intellectual multi-artist, who in his own ingenious way wanted to make people happy. One of Bjørn Wiinblad’s greatest desires was to make The Blue House a working museum for young artists.

Bjørn Wiinblad’s abiding dream was to convert his home into a working museum.
New life for old designs An attractive, inspiring and colourful collection that creates a personal style in the home.
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